The study of microeconomics reveals how both consumers and businesses make financial decisions. Although a variety of impulses and imperatives drive these decisions, a principal determinant for the consumer is price, and for business the supply-demand factor as it relates to pricing and output. There are also other elements that influence financial decision making, some simple, some complex – but all which ripple through the economy at large.
The lessons of microeconomics
The great lesson of microeconomics is how individual decision making can be described in certain mathematical formulae, may be predicted with reasonable accuracy, and how each of these individual choices, both consumer and business, when multiplied many million-fold create the economic conditions in which we live.
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InsightsMicroeconomics
This tutorial teaches the basics of one of the most important economic topics. A must for all investors. -
Personal FinanceHow Microeconomics Affects Everyday Life
Here's a look into the study of Microeconomics and how individuals and businesses make decisions to maximize satisfaction. -
InsightsMacroeconomics
Find out everything you need to know about macroeconomics. -
Personal FinanceConsider All of Your Assets When Making Decisions
When making a decision that could affect your finances, it's important to consider your real-time, implied and potential assets.